It really is our 40th! Join us on a trip down memory lane…


You know you have turned 40 when you don’t forget travelling with hand-written airline tickets, Sony Walkmans and one thing referred to as maps. (Martians and Millennials, these had been produced of one thing referred to as paper, and had been made to cease you from having lost).

There are apparent rewards to becoming 40, of course. Largely that you did most of your stupid stuff prior to the invention of social media. The concept becoming that no a single would ever have observed this beer bath.

Or these shorts.


So anyway, this year STA Travel turned 40! And to celebrate (slash, humiliate) we believed we’d raid the adventure archives and take a trip down memory lane to answer some vital queries. Such as, what was travelling actually like prior to Facebook? And seriously, what was with all that hair?

Nicely, it all began back in 1979 with two Aussie backpackers. In the 70s, individuals didn’t commonly take gap years, or large round the globe trips. They went camping. And perfected album cover shots like this rather.

Inspired by their personal far-flung adventures, our flare-wearing founders sought to modify all this by generating the globe a much more economical and accessible spot. They did this by producing student-only flights and tickets.

The tickets looked like this.

And if you wanted a single, you couldn’t go on the web, or on an app. You had to go into a single of these. (This is referred to as a shop, we nevertheless have these).

Exactly where a person had to appear up a cost for you. In a single of these. A book. (We do not have these any longer. Given that, you know, computer systems and science and the such).

Computer systems and science and the such. With dog.

Also back then, STA Travel didn’t stand for Begin The Adventure, it stood for Student Travel Australia.

As nicely as becoming Sci-Fi AF in the 80s – and apparently marketing trips to Earth for extraterrestrial lifeforms – we also advertised trekking trips to Asia with this foot.

Trips to Excellent Britain with, erm… face?

And thanks to the onset of video media, trips to the USA by throwing TVs out of hotel windows.

We also displayed similarly irresponsible behaviour by encouraging members of the common public to create mysterious and debilitating ailments so that they could go on good holidays. (FYI, we’re entirely bringing this campaign back…)

A lot of other points have changed in the travel globe also.

For instance, if this good lady had wanted to meet up with Jan, the handsome Swedish backpacker that she’d met in Koh Samui. (Which incidentally, only got its initially vacationers in the 70s and looked like this).

Courtesy of

Then she would have had to either leave a message on just about every hostel noticeboard in town, or create a letter and use Poste Restante – a program exactly where the post workplace holds mail for you at regional post offices.

Equally, if she’d wanted to have changed her flights, she would have possibly had to have travelled hundreds of miles to an airline workplace or travel agent to get her ticket revalidated. Hopefully, she would have caught a ride with these early cast members of The Wonder Years, who appear like a lot of enjoyable.

And her massive backpack? Complete of photographs. On extended trips, the protocol would be to create your films on the road, ship the prints back household, and then as soon as you had word that they’d arrived, send the negatives back with the subsequent lot. So generally, if a shipment went missing, you at least nevertheless had the negatives.

You will genuinely in no way moan about the speed of loading your most recent travel pics to Instagram once again.

So, no digital cameras, no Google Maps (no Google for that matter), no booking apps, on the web trip critiques, mobile phones and information roaming. Just, nicely, typical old-fashioned roaming. And an extremely hipster enforced digital detox.

No relevance to this weblog or travelling whatsoever, but seriously, Super Mario WOW.

A lot of points may perhaps have changed more than the years. We appear diverse, and we definitely travel differently, but our philosophy and sense of adventure is the very same as it was 40 years ago.

It is possibly correct that every generation believes that they are the pioneers. On the other hand, for us, it was this generation of sandal-clad adventurers that broke borders and boundaries, so that we could so simply tread these very same paths now.

The globe is infinitely much more economical, accessible, and much easier to investigation and discover now. And we’d like to assume that STA Travel played just a little aspect in that.

Adore, peace and 40 years of adventure,
STA Travel.

P.S. We’ve got some fairly awesome bargains this month to say thank you for joining us on this crazy journey. Verify them out right here.


Latest posts